Summary
Modern football clubs are analytics organisations that happen to run stadiums. This lecture, drawn from Volume 8 — Engineering the Perfect Experience — walks through how Liverpool FC used BI and machine-learning to build championship-winning squads, from set-piece optimisation to injury prediction, from opponent modelling to the transfer decisions that most clubs still make on gut. The material is a working case study for anyone convinced that BI is a support function: at Liverpool, it is the way the sporting side of the business is run. The talk covers the departments involved (research, sports science, medicine, recruitment), the modelling problems each of them owns, and the cultural change required to make the manager and the analytics director actually listen to each other. The framework generalises past football — the same discipline applies in every sport that measures its work in outcomes. Aimed at sports executives, technical directors, and any operator wondering what serious in-house analytics really looks like.
Related volumes
This lecture connects to the following volume of the series. Each one deepens the material at book length:
Vol 8 · Engineering the Perfect Experience
Watch on YouTube
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Read the series
The Information Capital is an eight-volume business-intelligence field manual by Alaa Abdulhady, published by Advanced Management Solutions. Buy the series on Amazon in hardcover, paperback, or Kindle. For speaking, framework licensing, or press, email noreply@amsol.ca.